Civil servant 2.0
Thursday, December 6th, 2007
I’ve been to several seminars and conferences lately, where I’ve had a chance to discuss the implementation of social media by government institutions with social media “experts” (myself included) as well as several very interested and energized civil servants.
My thoughts about the issue seem to be coalescing around two distinct points:
- Communicators need to learn math and how to develop an effective business case if they want to defeat naysayers in the IT, marketing and legal departments
- Until that happens, Civil Sevant 2.0 will still be reliant on motivated and iconoclastic individuals using social engineering skills and process hacks to get their new tools and tactics into play.


